Marketing Questions asked in OICL AO Specialist 2015



Hello and welcome to ExamPundit. A big thanks to our member RK for sharing the Marketing Specialist Questions asked in OICL AO Specialist 2015.


  1. Cigarettes and
    liquors which consumer avoid is which type of demand     – negative demand
  2. What is the first
    phase of Maslow’s theory    – physiological needs
  3. Market for
    complimentary products and its diverse markets     – meta markets
  4. 2 questions were from
    mutual funds
  5. One person is buying
    pertol car but wish to have diesel car in future     – latent demand
  6. Which stage of PLC
    you get high growth and high profit     – growth stage
  7. Which of the
    following is the 4ps of McCarthy’s     – product,place , price , promotion
  8. Warehousing is part
    of which type of McCarthy’s 4ps mix    – product (not sure )
  9. McCarthy’s 4ps of
    marketing’s promotion mix is related to Robert F. Lauterborn’s what C of
    marketing     – promotion (this question was asked twice )
  10. Which of the
    following is not a part of BCG growth matrix    – invest,divest, harvest, build
    and the 5th option was incorrect one


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