Marketing Aptitude Quiz for SBI PO Mains 2015 – Set 10



Hello and welcome to ExamPundit. Here is a set of Marketing Aptitude Quiz for SBI PO Mains 2015.

1. India is lacking
in the development of techniques of marketing because
(a) Lack of marketing personnel
(b) Lack of marketing research facilities
(c) Attitude of Indian Industries
(d) Attitude of Indian consumers
(e) All of the above
2. What are the
causes of high marketing costs?
(a) Advertisement charges
(b) Packing expenses
(c) Trade mark charges
(d) Transportation charges
(e) None of these
3. What can be
marketed?
(a) Tangible Goods
(b) Intangible Goods
(c) Only Ideas
(d) Only Product
(e) Both (a) and (b)
4. Deciding a
particular product which will be produced/distributed by the enterprise is
called
(a) Planning
(b) Producer’s Planning
(c) Product Planning
(d) Plan man
(e) Preference Plan
5. Research before
production helps in deciding about
(a) Quality of a product
(b) Size of product
(c) Design of product
(d) Colour of product
(e) All of the above
6. Which principle
stresses that production process must be as simple as possible?
(a) Principle of Simplification
(b) Principle of justification
 (c) Principle of
Marketing
(d) Both (a) and (c)
(e) All (a), (b) ,and (c)
7. Product planning
is not an activity. It is a
(a) Boom
(b) Development
(c) Process
(d) Creation
(e) Planning
8. What is one of the
main function of the whole seller?
(a) Dispersing
(b) Risk taking
(c) Financing
(d) Transportation
(e) None of these
9. Which one of the
following is not a subdivision of a type of product?
(a) Seasonal character
(b) Transportation
(c) Unit Value
(d) Bulk
(e) Perishability
10. Rural sector is
defined as
(a) Population less than 5000
(b) Density of population less than 400 per square km.
(c) 25% people engage in Agriculture
(d) 25% of working males are engaged in Agriculture
(e) All of the above







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